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Focus group transcription

A crucial part of any market research, the typical focus group is comprised of five to fifteen people that a company interviews together to find out what the “average Joe” thinks. Companies use focus group data to figure out how to sell their product or service better, while academics and special interest groups use focus groups to collect data for research. Focus groups are a great example of qualitative research.

Focus group transcription is one of the most challenging because of the number of speakers and their overlapping voices. If a lot of focus group interviews are held for one product, the task of transcribing all this data would be too exhausting and complicated for a person without any transcribing experience.

Forget about these troubles and do what you really need to do – care about your business, your products and your satisfied clients. We will do the most tedious and complicated part of your market research. Just upload your focus group interviews here and choose from our various turn-around time options. We assure that you will get an accurate, clear and easily readable text document sent directly to your inbox.